SELANA proudly announces the grand opening of the very first showroom in Amsterdam, marking an exciting new chapter in the company’s journey toward making legal and sustainable e-mobility accessible for everyone in the Netherlands. The celebratory event featured a speech from founders Max Schalow and Chingiskhan Kazakhstan, who shared their inspiring story and vision with attendees.
The opening drew a crowd of enthusiastic guests, including media, partners, and urban mobility fans, who gathered to witness the unveiling of SELANA’s flagship product — the SELANA Alpha, the first and only fully legal electric step approved for use on Dutch roads.
“We’ve worked tirelessly over the last six years to get here,” said co-founder Max during the opening speech. “This showroom symbolizes more than a location – it represents a shift towards a new era of freedom, sustainability, and smart urban mobility.”
Guests had the opportunity to test ride SELANA e-steps, experiencing firsthand why SELANA has become a game-changer in the world of personal transport.
About the SELANA Showroom
With its convenient central location, the Amsterdam showroom offers visitors a chance to see the SELANA Alpha in person, take test rides, receive personalized advice, and arrange insurance and registration. It’s a major step forward in bringing legal, electric micromobility to the Dutch public.
Visit Our Showroom:
📍 Admiralengracht 60-H, 1057 GB Amsterdam, Netherlands
🕒 Opening Hours: Mon–Fr: 11:00–16:00 | Sat: 11:00–16:00
The opening drew a crowd of enthusiastic guests, including media, partners, and urban mobility fans, who gathered to witness the unveiling of SELANA’s flagship product — the SELANA Alpha, the first and only fully legal electric step approved for use on Dutch roads.
“We’ve worked tirelessly over the last six years to get here,” said co-founder Max during the opening speech. “This showroom symbolizes more than a location – it represents a shift towards a new era of freedom, sustainability, and smart urban mobility.”
Guests had the opportunity to test ride SELANA e-steps, experiencing firsthand why SELANA has become a game-changer in the world of personal transport.
About the SELANA Showroom
With its convenient central location, the Amsterdam showroom offers visitors a chance to see the SELANA Alpha in person, take test rides, receive personalized advice, and arrange insurance and registration. It’s a major step forward in bringing legal, electric micromobility to the Dutch public.
Visit Our Showroom:
📍 Admiralengracht 60-H, 1057 GB Amsterdam, Netherlands
🕒 Opening Hours: Mon–Fr: 11:00–16:00 | Sat: 11:00–16:00
